Dir. Bruno Aveillan & Louis Vuitton Commercial

This is one of my favorite visual commercials. Bruno Aveillan is a French commercial director who I have been recently following.  I really enjoyed this piece of his because of his amazing use of cinematography, his attention to detail and just the overall aesthetics that comes into trying to visually communicate the concept of "discovering your world."

He combines shots beautifully as if every frame is a still photo.  You can really feel the textures of each shot from the brick walls to the water droplets on the window. He captures the elegance from every location he goes to - not an easy feat.

I personally enjoy (and aspire to direct) commercials like this that go back to the fundamentals of cinema, where directors (even commercial directors) choose to SHOW and not TELL.  The audial aspect of the commercial is simple and exquisite and works perfectly hand-in-hand with the commercial.